Start with the real total
Include delivery, booking fees, wrapping, and any accessory needed to use the gift. Reserving a small part of the budget for those details prevents a sensible idea from becoming unexpectedly expensive at checkout.
Make smaller gifts precise
At a lower budget, narrow the idea instead of buying a generic bundle: a refill for something they use, one ingredient for a hobby, or a favorite snack from a specific place shows more attention than extra volume.
Spend more only when it improves fit
A higher price is useful when it improves durability, access, comfort, or timing. Before upgrading, ask whether the recipient would notice that difference and whether maintenance, storage, or scheduling will create work for them.